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Professor Dr.-Ing. Joachim Milberg, Chairman of the Board of the BMW Group, made the
following comment: "Business is developing wonderfully in the year
2000. From the beginning of the year, we have been recording record
sales month after month. Our products are more popular and in greater
demand than ever before."
The
driving force behind this is primarily the BMW 3 series, with more than
262,000 models (excluding the Z3) being sold in the first six months of
this year. This is an increase of 14.4 percent compared with the first
six months of 1999 (229,200). The successful launch of the BMW
("Sports Activity Vehicle") X5 in December last year has also
been followed by high-speed sales, with over 10,300 vehicles being
supplied from January to June.
In
the half-yearly figures, some BMW sales markets have been much more
successful than the global average. With the total market for the
half-year in Germany at minus ten percent, BMW continued to buck the
trend quite clearly: 129,400 units sold mean that sales figures improved
once again over the same period last year, recording an increase of
1.1%.
In
Europe, market developments were particularly satisfactory in Spain,
with plus 29.4 percent (to 14,226 units), Belgium, with plus 21.8
percent (to 11,767 units) Sweden with plus 21.0 percent (to 3,664
units), France, with plus 16.8 percent (to 16,631 units) and Norway,
with plus 16.3 percent (to 1,459 units). The growth rates achieved by
BMW are well above the rates of growth for the market as a whole and
those achieved by our direct competitors.
In
the Americas, the BMW brand showed the highest growth rates in Mexico,
with plus 38.3 percent (to 1,424 units), Canada, with plus 21.9 percent
(to 5,380 units) and the USA, with plus 13.7 percent (to 88,783 units).
In Eastern Europe and Asia, South Korea showed an increase of 127.8
percent (to 713 units), Russia 116.8 percent (to 414 units) and China
68.9 percent (to 1,601 units). In South Africa, BMW recorded an increase
of 25.3 percent to 8,592 cars.
The
BMW Motorcycle Division also continues to be in top form. Worldwide,
over 45,600 motorcycles were supplied, which is 20.8 percent more than
in the same period last year. The most successful BMW motorcycle is the
R 1150 GS, with around 9,200 units sold. The highest growth rates were
achieved in the USA, with plus 18.8 percent (to 6,591 units), Germany,
with plus 15.9 percent (to 16,028 units) and Italy, with plus 15.5
percent (to 6,432 units).
For
Land Rover vehicles, which are being included in the report for the last
time, as already announced, sales, at about 88,800 units, have fallen
slightly (minus 2.5 percent; 91,100 units last year). Within the project
range, around 37,800 Freelanders were supplied to customers, which marks
a 5.1 percent increase on the same time last year (35,900 units).
(July
17, 2000)
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