Vehicle Sales:
CYTD-June
vehicle sales were up 3%. Domestic automakers posted share decreases
for the period. GM's vehicle share dipped 1.0 percentage point, car
share decreased 2.1 percentage points and truck share rose 0.2
percentage points.
GM
continues to improve its total vehicle mix, which in recent months has
been heavily weighted toward trucks. For the mid-year period, cars
accounted for 51% of total sales versus 53% in the year-ago period,
and trucks accounted for 49% up from 47% a year ago.
On a retail
basis through May (most recent data available), GM truck sales
outpaced the industry accounting for 54% of the company's sales. For
the industry excluding GM, trucks accounted for 52% of total sales for
the period. (see chart) During the first six months of this year, GM
posted sales and share increases in its core segments -- midsize cars,
full-size utilities, full-size pickups and medium utilities. GM sales
of vehicles in core segments accounted for 60% of total GM sales,
which were up 4% for the period. GM's total industry market share of
core segments was 34%, up a point from the year-ago period.
Car Sales
GM
car sales for the first six months of the year decreased 1%.
GM
strengthened its leading position in the core midsize segment by 9%
and 1.3 share points during the period. February and June were the two
best overall months for GM in midsize car sales since May 1996.
February midsize sales outpaced June by 641 units and one-tenth of a
share point.
GM
ranked 11 cars on the industry's top 30 best selling car list in the
June-CYTD period: Chevrolet Cavalier (#7); Chevrolet Malibu (#8);
Pontiac Grand Am (#9); Saturn S-series (#11); Chevrolet Impala (#12);
Buick Century (#13); Pontiac Grand Prix (#15); Buick LeSabre (#17);
Oldsmobile Alero (#18); Chevrolet Monte Carlo (#24); Cadillac DeVille
(#27).
Truck Sales
GM
increased truck sales 8% during the first six months and raised its
share by 0.2 percentage points. GM was the only domestic automaker to
gain truck share in the six-month period.
GM
posted gains in every utility segment. Total GM utility share is up
1.4%. Six GM utility brands posted a best half-year ever -- Cadillac
Escalade; Chevrolet Blazer; Chevrolet Suburban; GMC Jimmy; GMC Yukon
XL; and Oldsmobile Bravada. (see chart) GM ranked eight trucks on the
industry's top 30 best selling truck list in the June-CYTD period:
Chevrolet Silverado (#2); Chevrolet Blazer (#9); Chevrolet S-10 Pickup
(#10); GMC Sierra (#12); Chevrolet Tahoe (#16); Chevrolet Suburban
(#20); Chevrolet Astro (#26); and Chevrolet Venture (#29).
Division Sales Highlights
Note:
Division sales highlights include data for June, the second quarter,
and the June-CYTD period.
Buick
Overall,
Buick sales improved 4% in June 2000 compared to June 1999 (44,705
units vs. 43,042 units), led by Regal with a 12% jump (7,359 vs.
6,583).
LeSabre
sales increased 7% percent (16,146 vs. 15,154) and Century sales grew
6%t (16,377 vs. 15,433). In the competitive midsize segment, increased
sales of Buick's Regal and Century models helped Buick claim
additional market share, increasing by 0.5 of a percentage point to
6.2% percent of the midsize market in June 2000 compared to June 1999.
LeSabre:
LeSabre maintained its position as the best-selling full-size car in
America, holding a 36.8% share of the large car segment, up 0.8
percentage points from June-CYTD 1999 period. Century: Best June in 13
years.
Cadillac
During
the first six months of the year, Cadillac placed third in the luxury
sales race with sales of 97,739 units, trailing Lincoln (101,024) and
Mercedes Benz (100,399).
For
the month of June, Cadillac placed fourth among luxury automakers with
16,049 deliveries. Mercedes Benz placed first with 17,919, Lincoln
second with 17,130 and Lexus third with 16,207.
Escalade:
Sales remain strong for the first six months of 2000. Escalade sales
grew 46% for the first six months of 1999 and Escalade holds 25% of
the market segment for June-CYTD.
DeVille:
June-CYTD sales were up 13% and DeVille holds 38% of the large luxury
segment for June-CYTD, up 5.1 percentage points from 1999.
Catera:
Due in large part to a competitive lease offer, Catera recorded its
best June ever with sales up 106 percent over June 1999.
Chevrolet
Midsize
Cars: In the industry's largest segment -- midsize cars -- Chevrolet
midsize cars (Impala, Malibu, Monte Carlo) have gained more market
share (4.0 percentage points) than any other manufacturer in the
six-month period. Combined sales of Chevrolet midsize cars have
increased more than 24%, that's more than their nearest competitors.
Impala:
Impala sales for the first six months of 2000 have already exceeded
sales for the entire 1999 calendar year. Impala just finished its best
quarter (46,994 sales) since the vehicle was reintroduced in April
1999.
Truck
Lineup: With Chevy truck sales up 8% to 921,665 in the record June-CYTD
period, Chevy trucks are on track for their best year in history for
the fifth consecutive year.
Tracker:
June-CYTD sales of the Tracker (25,388) increased 46%, marking the
greatest percentage increase in the small sport utility vehicle
segment.
Oldsmobile
-
Alero:
Best ever June - Best ever Q2 - Best ever June-CYTD
-
Aurora:
Best month ever - Best ever Q2
-
Bravada:
Best June ever - Best ever June-CYTD
-
Silhouette:
Best ever June-CYTD
Pontiac-GMC
Pontiac
Brands:
Bonneville:
June-CYTD sales were up 7% from year-ago period.
Grand
Prix: Grand Prix sales were down 2% in June, June-CYTD sales were down
0.2% -- a strong performance for a product in the fifth year of its
model cycle.
Firebird:
Firebird sales were down 8% for the month (approximately 250 units).
Despite the overall decrease, June sales of the V8 Formula and Trans
Am models increased 2%. Regular Sport Segment sales were up 22% in
June.
GMC
Brands:
GMC
Division: Best ever Q2 - Best ever June-CYTD
Jimmy/Envoy:
Sales were up for the 9th consecutive month in June. The increase was
1% over last June. The Jimmy also posted a best June-CYTD period.
-
GMC
Savana: Best June ever - Best ever Q2 - Best ever June-CYTD
-
GMC
Large Utilities: Best ever Q2 - Best ever June-CYTD
-
GMC
Medium Vans: Best ever June-CYTD
-
GMC
Yukon XL: Best ever June-CYTD
Saturn
Saturn
Corporation: Best June ever - Best ever Q2 - Best ever June-CYTD
L-series:
Best month (June) since introduction
Note:
GM sources sales data (including competitive data) from Ward's
Communications on a monthly basis. GM sources retail registration data
from R. L. Polk Co.(retail registration data is presently available
through May.)
(July
12, 2000) |